The Greek philosopher Plato changed my marketing perspective with this quote. “Those who tell the stories rule society.” So I became hooked on storytelling. Then I began creating what I thought were great stories and people mostly said, “Meh?” I was confused; could Plato be wrong? Then, I remembered a great quote from a business […]
Learning how to navigate the new normal hasn’t been easy because, in 2020, the world felt turned upside down. The hard part is what part of the topsy turvy environment do we pay attention to most? We live in a world where learning to deal with volatility, uncertainty, chaos, and ambiguity (VUCA) has become the […]