Aaron is an all-around great guy. He would be fun to grab a beer with and talk with about the New England Patriot. He and his Dad are super fans (as of the taping of this podcast his Dad has been a Patriots season ticket […]

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Get To Know Your Audience ~> Adam Skelter renowned author, artist, screenwriter, and director presents the keys to winning the attention of your audience.  Adam says it’s simple, all you have to do is commit to doing the work to truly know your audience. OK, but […]

I live in Tucson, Arizona. The University of Arizona is a vibrant source of high-quality academics and entertainment for residents of the surrounding area. I partake of cheering for the sports teams and on occasion, I attend a docent-led tour of an interesting part of the […]

Take charge of the stories of who you are, what you do, why you do it and who you do it for.