How Storytelling Works
How Storytelling Works Storytelling works because storytelling has the power to change the biology in humans, in real time. Yep, that’s right, when you hear a frightening story cortisol is released into your bloodstream. The hormone cortisol is released in response to stress. When you hear a relatable and compelling story oxytocin is released into […]
The Greeks challenged everyone that entered the temple at Delphi to Know Thyself.
Humanize Your Brand
What does it mean to humanize your brand?
Executive Coach – Blair Glaser, MA, LCAT, RDT – Interview
I truly enjoyed my conversation with my favorite executive coach, Blair Glaser. Why, because she has always willed solutions into the world that make meaning in the lives of others. The template for our conversation was borrowed from a passage in a book BIG MAGIC written by Elizabeth Gilbert. In Big Magic. She wrote this book to […]
Executive Coaching @ The Art of Standing Out – Interview by Jonathan Tripp – Episode #002
The Art of Standing Out – How our brand name became our Northstar. Spending time working with my executive coaches helped me find the Northstar in my brand name that was hiding in plain sight. My executive coach simply pointed to what was already there in the acronym for The Art of Standing Out ~TAOSO. […]