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How do you navigate in an upside-down world

Navigating an upside down world
October 2, 2021Sales Strategy, Tools & TacticsStrategy

Learning how to navigate the new normal hasn’t been easy because, in 2020, the world felt turned upside down.

The hard part is what part of the topsy turvy environment do we pay attention to most?

We live in a world where learning to deal with volatility, uncertainty, chaos, and ambiguity (VUCA) has become the norm.

We’ve learned to be searching the horizon, keeping a watchful eye on where the next wave of VUCA will originate.

We learn how to practice vigilance because, in a VUCA world, it’s survival of the fittest.

VUCA has seeped into every quarter of society. We have social unrest, financial, housing, and food insecurity, mega hurricanes, wildfires more extensive and devastating than ever before.

This year, employers are focused on managing a workforce wanting work from home, hybrid work, or the great resignation.

Then there are technologies advancing so fast sometimes it feels hard to keep up, so we keep our eyes on what’s next lest we fall prey to Digital Darwinism which is when technology advances faster than people and businesses can keep up.

But wait, if the many tentacles of today’s VUCA seem overwhelming, get ready to feel like your dancing with a wild-eyed Redbull and Tequila drinking octopus.

Cathie Wood, Founder of ARK Investment Management, shares her take on how five mega tech-inspired disruptions are coming to a market you and I serve and soon.

Excerpt:
On the innovation side, we’re in a period today like never before. Again, you have to go back to the telephone, electricity, and automobile to see three primary technologically enabled sources of innovation evolving simultaneously. Today, we have five platforms: DNA sequencing, robotics, energy storage, artificial intelligence, and blockchain technology — all of which are deflationary.

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